My books - Sharing of managerial thoughts

Optimism & Business

In a volatile period, shaken by multiple crises and where the future seems uncertain, even threatening, the ability of organizations to maintain a positive and optimistic attitude is essential for the sur­vival of the company as well as for the physical and mental health of its employees.

This approach explores a strategic and innovative vision of com­mitment and performance through optimism.

Collectively, it invites us to reflect on how to create a human and ambitious workspace that combines performance and well-being.

Optimism is a sign of vitality and is a driving force for action, through which it is itself regenerated.

Creating the conditions for its emergence and deployment is part of the ethics of action.

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Raison d’être

“Raison d’être” resounds like an affirmation, and in these times of questioning, it is vital to identify the points of reference, the realities that make up the future.

We must all act together for and with the living, which means that by being part of the world, we agree to consider others and to recognize that our businesses are ecosystems linked to other ecosystems.

Anchoring the entrepreneurial, value-creation project in the social body, affirming our desire to place our activities within a logic of wider responsibility for the benefit of our immediate environment and for the planet, these are the issues and the ensuing tasks that this book invites us to reflect on in order to give meaning to our lives and to the world’s sustainable future.

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Together, let’s dare to excel

The excellence approach is one of the keys to the success of companies. The goal of excellence drives an organisation to grow, to transform itself and adapt in a quest for optimal efficiency.

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Coopetition

Our ambition: To be the industry leader in each of our markets and businesses, and guarantee solid long-term performance

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The paradox of growth

How to square the circle otherwise expressed in terms of the “paradox of growth”? How can we continue to generate growth—a prerequisite for the survival of a Group—while limiting the adverse effects of a very/too rapid development?

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Caressing clouds

From time immemorial stories have conveyed wisdom and awakened our awareness. They speak directly to our heart and soul. Like a lantern, they light our way, adding more meaning to our daily existence. Through bountiful models, the heroes teach us how to go beyond trials and challenges to reap the benefits of the experience.

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ALTRAD, 30 years of a group

This is a story driven by passion. In invoking these thirty years, each a milestone in the development of the constantly evolving group, I sincerely thank the reader for taking the time to look through this anniversary overview of the Altrad Group, which has always moved with the times and demonstrated its ability to anticipate the future.

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Pathways to the Possible - The values of the Altrad Group

This book is a charter, and quite a unique feature for an international group. It aims to promote the culture of the Altrad Group, in particular its agile and original matrix organisation, entrepreneurship and the principle of subsidiarity, development, sharing, innovation and the importance attached to cultural differences.

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Cultural Differences and International Management

It all started in a village in the Hérault (France) with a small struggling company operating in a market sector in crisis: the building trade. I knew nothing about the sector and even less about the specialist business of scaffolding manufacturing…

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My books - Novels

Thoughts on the Crisis – Volume 2

From the start of the unprecedented health crisis, Mohed Altrad, President of the Altrad Group, decided to address each of his 40,000 employees directly through bi-weekly posts. This sum of reflections and meditations, which favour the search for meaning and remind us powerfully the raison d’être, continued throughout the crisis and is told in this second volume.

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Thoughts on the crisis

“When the March lockdown arrived, it caught us off guard. We could sense it coming but we didn’t want to believe it. It was necessary for us to become aware of the seriousness of the situation and, as these posts were addressed to you, all of you, men and women of the group, that we draw from within ourselves, from our values, the strength to face it together.”

Reflections, a testimony of support and solidarity in the light of current events that are turning our lives upside down.

Mohed Altrad

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La promesse d'Annah

De Babylone assiégée par les Perses à la Cisjordanie d’aujourd’hui, les récits de l’insoluble équation d’un amour unique et interdit, où se mêlent passion et séduction, doutes et exaltations. Un conte d’amour moderne marqué au fer rouge par les grands soubresauts de l’histoire du bassin méditerranéen.

L'hypothèse de Dieu

Avec le temps, l’image idyllique qu’adolescent il s’était faite de la France s’était effritée, puis les doutes étaient nés. Si les idéaux d’égalité, de liberté et de fraternité avaient tourné en ce désastreux mépris du passé, en cette incapacité à reconnaître la riche diversité des civilisations, passées ou présentes, n’était-ce pas que quelque chose dans ces idéaux était faussé ?

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Badawi

Le récit d’apprentissage d’un enfant du désert qui part étudier à l’étranger pour travailler ensuite dans une exploitation pétrolière.

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Eden l'Extrême Tu Eviteras

Vint le dernier soir. " Voilà, mes enfants, je m'en vais. Je vous recommande de bien vous occuper d'Eden, dès ce matin car son réveil sera pénible. Par la suite, restez en contact avec lui autant que vous le pourrez, en sachant bien que sa mère ne vous facilitera pas la tâche .Peut-être pourrez-vous lui apporter ce que je n'ai pas pu lui donner. Je vous aime tous ,Le chauffeur de taxi me tendit une lettre. Tous, à leur manière, me disaient: " Papa, on t'aime et ce que tu fais, nous l'approuvons. " Des larmes me brouillaient la vue.

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My books - Essays

MOHED ALTRAD, LE MEILLEUR ENTREPRENEUR MONDIAL

Ce livre est le fruit de l'expérience professionnelle exceptionnelle et de la recherche théorique continue d'un entrepreneur, qui a mis toute son intelligence et son énergie au service de la réussite de son entreprise. C'est en cela qu'il apporte un regard nouveau sur le monde du management, dans sa dimension internationale.

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Le management d'un groupe international

Rares sont les dirigeants qui, après avoir créé leur première entreprise à la suite de leurs études universitaires, la vendent pour se constituer un capital, et voir se concrétiser leur vision de ce que doit être l'entreprise mondialisée. Mohed Altrad a ainsi acheté une société, puis deux, trois... plusieurs dizaines à travers le monde, a développé leurs activités, et créé un groupe qui occupe aujourd'hui les premiers rangs mondiaux dans divers secteurs d'activité.

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Ecouter, harmoniser, diriger : Un certain art du management

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